Communication is one of
the key aspects of our society. Everything is based on communication. The
varied forms through which human beings communicate have continued to evolve
with time. With technology, major advancements have been made in the
communication industry. The advent of social networks for instance has
completely altered the world. Social networks have become part and parcel of
entrepreneurship, politics and social life. With much ado about varied
political issues all over the world, this paper seeks to discuss the role of
the social media in politics.
Many Americans never
imagined the prospects of a black president but the election of President
Barrack Obama into the White House 2008 was largely fueled by social media.
The incumbent exploited social media and used Facebook, twitter and other social
networks to campaign for his presidency. This appealed to many young voters as
they could easily follow his campaign trail. Other presidential hopefuls in
both the US and different parts of the world have followed this precedent
making social media highly popular within the political spheres.
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Besides the good,
social media has also been used in not so peaceful political games. Notably,
the Arab Spring would have been impossible without the use of social networks.
From Tunisia to Egypt, Libya and even Syria the social networks were massively
exploited in political warfare. The people who staged demonstrations against
the governments in the Arab world used social media to state their opinions and
influence their fellow countrymen. This has seen to the toppling of governments
and power shifts that had never been envisioned.
- Blessing or curse
Depending on the use
social media can either create peace and war. Like any other tool it has its
own advantages and disadvantages. This has led to countries like China and
Bahrain to ban the social sites from their countries. You may view this as
curtailment of freedom but in the wake of the volatile Arab Spring, governments
have increasingly become wary of the curses of social media. This has led to
such precautions. Either way social media can be a blessing to those who need
to pass on a message to many people at once without using a lot of money and
time.
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